INSIDE FACEBOOK – Dec 24 – Badoo has been around for years, mostly as a slickly-designed dating social network, but it introduced a Facebook app version in Oct, and it’s recently been challenging many larger dating competitors. The app grew from 3.19M monthly active users and 365K daily active users a month ago to 10.8M MAU and 1.34M DAU today — making it the second-largest dating title by MAU and the largest by DAU on Facebook. FULL ARTICLE @ INSIDE FACEBOOK
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PRESS RELEASE – Dec 15 - SpeedDate.com is adding real-time chat capabilities to its SpeedDate Mobile for iPhone and iPad. SpeedDate Mobile is free to download from the iTunes™ App Store, and allows singles to chat live with anyone in a growing network of ~10M people. FULL ARTICLE @ PR-INSIDE
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BIG THINK – Dec 15 – OkCupid’s blog is convincing readers that they should never pay for online dating. The basis of their argument is that there are just too few subscribers on fee-for-service dating sites to make it worth while. According to a study it turns out that a person’s preference for the online date is correlated with how much they had invested in the service. For example, the length of time men chose to commit to the date was 28 minutes when the cost was $0, and 49 minutes when the cost was $50. The length of time women in the study chose to commit to the online date was 13 minutes when the cost was $0, and 28 minutes when the cost was $50. FULL ARTICLE @ BIG THINK
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